!["[New] The Role of Gaming in E-Commerce"](https://thmb.techidaily.com/8e1219109f6e569a973b3c46c3d9e23c1f4eabc6e42aa2cadb4595040f5c4520.jpg)
"[New] The Role of Gaming in E-Commerce"
![](/images/site-logo.png)
The Role of Gaming in E-Commerce
The development and application of VR shopping
Benjamin Arango
Mar 27, 2024• Proven solutions
A new and emerging trend today in the online shopping marketplace is to utilize Virtual Reality systems to build virtual stores. Retailers are initiating this virtual reality experienced by using focus groups to take customers on various shop along experiences. These shop along experiences involve the use of a guide where the shoppers are all going around and experiencing the same store at the same time. Through this focus group testing retailers are fine-tuning what makes a good online store and a good VR experience for retail shopping.
The Development of VR shopping
Although VR shopping is still very much in its infancy, this could become one of the more popular ways to shop online. With the rising VR devices as well as the data that retailers are gathering through VR shopping experiences, the process is mutually beneficial. The annual revenue for headsets and VR devices is set to grow over the course of 2016 considerably. Many technology theorists have also speculated that the annual revenue generated by VR devices should grow to 30 billion by the year of 2020. This is a huge boost from a market that is currently sitting at less than $1 billion per year in investment.
For the future of buying clothing online, retailers could have a huge advantage. Never before has there been a system in which a 3D rendering of a fashion item is created for users to view from every side. This type of individual shopping experience could lead to more satisfied customers as well as an ability to showcase detailed fashion items with their 3D rendered online counterparts. As work is completed in VR tech and user integration, there could eventually come a day where users can eventually start trying on their clothing in virtual-reality online. This would help with a number of issues of fit and function with online clothing retailers.
The application use scenarios of VR shopping
In its current form there are a number of big scenarios where VR shopping can deliver a huge advantage over a traditional online shopping experience:
- Presenting the brand
The full branding for a company would be in place from the marketing signs, music, image of the store and more. A VR experience gives a retailer more flexibility for creating an experience that’s unique and on brand without having to spend countless dollars improving a physical space. Updating brand marketing can be done with simple patches for cost savings.
- Buying large investment items
Customers can inspect items like furniture and clothing from every potential angle ensuring it is to their specifications reducing the cost of returns and improving satisfaction.
- Trying on Clothes/Makeup
Customers can have real ideas of what an item will look like and if it will fit a 3-D rendering of their body before they purchase. Makeup simulations and clothing simulations will show customers just how items fit without having to go to a retail location to try them on.
Overall the future of VR looks very bright and with VR shopping experiences as a potential revolution that arises as part of VR, we could soon be living in a world where going to the mall means putting on a headset.
Benjamin Arango
Benjamin Arango is a writer and a lover of all things video.
Follow @Benjamin Arango
Benjamin Arango
Mar 27, 2024• Proven solutions
A new and emerging trend today in the online shopping marketplace is to utilize Virtual Reality systems to build virtual stores. Retailers are initiating this virtual reality experienced by using focus groups to take customers on various shop along experiences. These shop along experiences involve the use of a guide where the shoppers are all going around and experiencing the same store at the same time. Through this focus group testing retailers are fine-tuning what makes a good online store and a good VR experience for retail shopping.
The Development of VR shopping
Although VR shopping is still very much in its infancy, this could become one of the more popular ways to shop online. With the rising VR devices as well as the data that retailers are gathering through VR shopping experiences, the process is mutually beneficial. The annual revenue for headsets and VR devices is set to grow over the course of 2016 considerably. Many technology theorists have also speculated that the annual revenue generated by VR devices should grow to 30 billion by the year of 2020. This is a huge boost from a market that is currently sitting at less than $1 billion per year in investment.
For the future of buying clothing online, retailers could have a huge advantage. Never before has there been a system in which a 3D rendering of a fashion item is created for users to view from every side. This type of individual shopping experience could lead to more satisfied customers as well as an ability to showcase detailed fashion items with their 3D rendered online counterparts. As work is completed in VR tech and user integration, there could eventually come a day where users can eventually start trying on their clothing in virtual-reality online. This would help with a number of issues of fit and function with online clothing retailers.
The application use scenarios of VR shopping
In its current form there are a number of big scenarios where VR shopping can deliver a huge advantage over a traditional online shopping experience:
- Presenting the brand
The full branding for a company would be in place from the marketing signs, music, image of the store and more. A VR experience gives a retailer more flexibility for creating an experience that’s unique and on brand without having to spend countless dollars improving a physical space. Updating brand marketing can be done with simple patches for cost savings.
- Buying large investment items
Customers can inspect items like furniture and clothing from every potential angle ensuring it is to their specifications reducing the cost of returns and improving satisfaction.
- Trying on Clothes/Makeup
Customers can have real ideas of what an item will look like and if it will fit a 3-D rendering of their body before they purchase. Makeup simulations and clothing simulations will show customers just how items fit without having to go to a retail location to try them on.
Overall the future of VR looks very bright and with VR shopping experiences as a potential revolution that arises as part of VR, we could soon be living in a world where going to the mall means putting on a headset.
Benjamin Arango
Benjamin Arango is a writer and a lover of all things video.
Follow @Benjamin Arango
Also read:
- In 2024, Unleashing Your Device' Writers Step-by-Step Tutorial for Custom Ringtones and Sounds on Android
- 2024 Approved Understanding SNS HDR Pro’s Features Vs. Competitors
- [Updated] The Essential Components of Podcast Scripting (Guide + Free Examples)
- Superior Soundtracks Compilation for Vids for 2024
- [New] Transform Your Podcast with These Google Upload Insights
- 2024 Approved Top Picks Hilarity-Driven Ringtones for Laughter Lovers
- [Updated] Transforming Visuals The Power of Customized LUTs
- Trailblaze with Our List of The Top 9 Resources for Dynamic 3D Fonts for 2024
- Perfect Cone View Mounts VR for 2024
- [Updated] Spirited Speeches How to Make Instagram Text Come Alive
- Transforming SRT Into SUBC Top 3 Actionable Steps for 2024
- 2024 Approved Tech Trial VLLE Outlook on Apps
- 2024 Approved Ultimate Free Drawing Tools Top Mac Apps Listed
- The Odd-Angle Intrigue of Instagram Video Postings for 2024
- 2024 Approved Top AE Plug-Ins Enhance Your Visual Storytelling
- In 2024, Unlock High-End Visuals A Practical Guide for SDR to HDR Transition
- [Updated] Telehealth Advancements with VR Integrations
- [New] Outstanding 20 Free, No-Right PUBG Montages
- 2024 Approved Unlocking Secrets The Battle of Biometric Systems in Phones
- [Updated] Unveiling Samsung's Image Editing Software Insights
- In 2024, Top-Tier PDF Visual Improvements
- [Updated] The Editor's Path to Seamless Inshot Joins
- Tips for a Swift Submission Into Apple Catalog for 2024
- [New] Snap Your Next Podcast Pick for Sharing
- 2024 Approved Text Animations Unleashed Try These 14 Dynamic Showcases
- [Updated] Top 13 Effortless Revenue Strategies for Newbies on Reddit
- 2024 Approved Top Premier Sound Storylines
- 2024 Approved Tailoring Content for Snapchat's Luminaries
- 2024 Approved Top Alarm Choices Best Download Junctions
- In 2024, Top Innovations in Podcast Titling with AI Assistants
- [Updated] Top Eight Collections for Graffiti Letters
- [New] Strategies to Reinforce Stability in Windows 10 Photo Viewer
- [New] Unravel the Complexity of Background Removal with Affinity Photo
- The Price Tag on Popularity – PewDiePie's Annual Earnings for 2024
- [Updated] 2024 Approved Vimeo Mastery in Motion Building High-Impact GIFs
- Issues playing H.265 HEVC video on Xiaomi 13T
- FB URL Harnesser Secure & Free Downloader Bundle for '23
- [New] 2024 Approved Efficient Techniques to Snap Up Twitter Gifs
- [New] Does Active Presenter 8 Outperform Its Rivals for 2024
- In 2024, Ranking Cellular Wonders for Media Makers
- In 2024, How to Unlock Vivo X100 Phone Pattern Lock without Factory Reset
- IOS/Android Techniques Extracting Twitter's GIFs
- Master Zoom Recording with Essential Gear
- 2024 Approved Awe-Inspiring Allure Top YouTube Magic Editing Wonders
- Mastering Engagement Your Essential List of 15 Opener Templates for 2024
- [Updated] In 2024, Revolutionizing Content Creation The Future of Live Video on Facebook
- In 2024, Top 5 Honor 90 Bypass FRP Tools for PC That Actually Work
- Unveiling Magix VPX A Comprehensive Analysis
- In 2024, How to Hide/Fake Snapchat Location on Your Samsung Galaxy F14 5G | Dr.fone
- 2024 Approved Mastering YouTube Channel Names A Complete List for Vloggers (Keep It at or Below 156 Characters)
- A Detailed VPNa Fake GPS Location Free Review On Apple iPhone 7 Plus | Dr.fone
- Get Rid of corrupt Excel 2023 File | Stellar
- 3 Ways to Change Location on Facebook Marketplace for Oppo Find N3 Flip | Dr.fone
- [Updated] Easy Steps to Blend IGTV Into Your Stories
- 2024 Approved Top-Ranked Ringtones to Enhance Your Call Experience
- Ultimate Guide from iPhone 13 mini iCloud Activation Lock Bypass
- Title: "[New] The Role of Gaming in E-Commerce"
- Author: Christopher
- Created at : 2024-06-03 20:17:37
- Updated at : 2024-06-04 20:17:37
- Link: https://some-approaches.techidaily.com/new-the-role-of-gaming-in-e-commerce/
- License: This work is licensed under CC BY-NC-SA 4.0.