"2024 Approved The Economics of YouTube Marketing Strategies"
The Economics of YouTube Marketing Strategies
The users of promotional videos are companies that want to promote their products and services. They contacted content creator to offer collaboration, in exchange you need to run their video in one of your vlogs and they will pay you for that. The fee is depended on the agreement of both parties. Sometime they offer a high price to your expectation, but there is a contract for how many months will their video ads must be posted on your video.
In this article, let’s talk about how much companies pay for video ads in a Vlogger’s video, what are the types of promo videos? and what are the tools needed to create or enhance your promotional videos.
- How much does it cost to make a promo video
- How long should a promotional video be
- You’re going to need video editing tools to:
What is Promotional Video?
A promotional or promo video is a short video that promotes a company’s product or service. The best promotional videos weave a story to educate, inspire, or delight prospective customers. it’s short yet educate people and influences them to take a step forward.
In both instances, you aren’t trying to sell a particular product like you are in a product video, or promoting your brand, like you would with a brand video. this is like a teaser trailer does for a movie.
Promo videos are great for attracting new visitors by building awareness online for upcoming events and promotions. If your viewers are new to your brand or channel a promo video can introduce to your channel.
Think about all the advertisements you see during the lead up to holiday weekends from big brands promoting their town promotions. or teaser trailers that perfectly capture the mood of a film and go viral, even with very little information about the actual plot.
Compared to text-based flyers, articles or posters, promotional videos allow you to tell as well as shown the product you offer in an engaging manner.
Types of Promo Videos
When it comes to the kinds of promo videos you can create, you have a world of options.
Product demo videos
A product demo video shows users how they will go through the process using the entire product or some of its core features. it gives your potential customers an opportunity to see your product used in everyday life, which ultimately leads to conversion. But it’s just a short video and you only put the important details.
Event videos
Promoting an event on social media is a great way to gain fans and followers. An event video brings the fun of the occasion to those who couldn’t make it and is reposted by the ones who make it to your event.
Explainer videos
It’s especially useful if you offer a product or service that isn’t immediately understood.
The explainer video is a short video that business use to quickly introduce themselves, explain what they do, and tell how they do and tell how they help solve their customer’s problems. It’s a very quick, memorable way to make an impact on your audience and help provide the viewer with the important information they need to make a decision.
Product Review video
A product review video features a reviewer, typically an influential person in your niche, who shows the product in action and gives his unbiased opinion about it or your own creation product review video. A short but very informative video about the product pros and cons.
Testimonial videos
A customer testimonial video features a happy and satisfied customer who tells the story of how your product or services solved their problem and helped them achieve their business goals.
Customer testimonial videos are more in depth than written reviews. They include real-life customers that other consumers can actually see, hear and trust. Videos are high quality, scripted and edited versus a written review that may be misspelled or completely out of your control.
How much does it cost to make a promo video
The cost of YouTube ads depends on few factors, including watch time, audience targeting, and campaign objective. on average, though, YouTube advertising costs are $0.10 to $0.30 per view or action, with an average daily budget of $10. that means every time someone views your ad or engages with your ad, like by clicking on call-t-action, you pay around $0.10 to $0.30. This range is quite large, but the high-end accounts for sophisticated professional equipment meant for video veterans and full production teams.
That may have been a requirement in the past. however, today you don’t need a fancy video production team that makes you wait weeks while paying thousands of dollars.
Another way of promotion is that there are company asking content creator to include a video ads on their vlogs. As to my experience, cost and fee for the promotional video, depend on what you have been discuss with the company. Sometimes the company itself offers the price, but of course that also depends on the status of you channel. The company also doesn’t want to spent on promotion if it doesn’t get any positive output or good sales.
How long should a promotional video be?
Try to keep it under 2-minutes and make sure you’re hitting the important information and should also be true here. that said, promo videos do tend to go a little deeper than your typical video ad so take the opportunity to showcase your brand and really convey valuable information to audience.
As for video ads, advice is to stick to 15 to 20 seconds if you’re using pre-roll ads or six seconds for what are known as bumper ads, which are intended for brand awareness.
You’re going to need video editing tools to
Things to consider during the process knowing which types of elements you want to add to your video is vital. for example, you might have to add audio to video that adds value to your promo efforts, knowing that text and subtitles are important to reaching a wider audience.
I’d recommend you to pick an online video editor software that is user friendly or easy to use software so you will not having a hard time to edit your videos. You can use a standard video editor like Wondershare Filmora to edit your promotional video.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Cut or trim your video to select the part that’s relevant.
Add filters to enhance the video and set the desired mood
Add animated titles to bring your words to life.
Add transition to make the story flow to make the story united and working together effectively
Conclusion
As you might already know. Promotional videos aren’t all about your products advertisement and push prospects to by them. In making promotional video should be clearly discussed and the cost or fee is always depending on the Brand owner and your rate. Also don’t forget to carefully read the contract that the company will give you to sign for the service you will do for them. When you accept this kind of work, you should always think about the welfare of your name and channel, not that you just accept it even if it is not approved to your preference, but it just only because of the money. Always remember that it’s not always money that will make you successful but the talent and honesty at work.
That’s been a quick guide on promotional videos. If you find it too hard to create your own professional looking videos to grow your business, you can always rely on professionals and or a video tutorial might help. Good luck and make it viral!
Also read:
- [New] Supreme Creation Studio Test
- The Full Breakdown of Facetune's Updated Features for 2024
- Trending Topics and Themes to Hook Your Stream's Attention for 2024
- [Updated] Symphony in Softness Playback Reduction Guide
- 2024 Approved Unparalleled Templates for Meme Artists
- 2024 Approved Subtly Dimming Your Computer's Audio Output
- [Updated] The Podcaster's Playbook Writing & Editing for Engaging Audio
- [Updated] Optimal Focus Techniques for Videoleap Users
- [Updated] Unifying Visual Experience in iPhone Recording
- [New] The Pursuit of Ultra Clarity The 4K Z32X Reviewed
- In 2024, Unleashing Potential Current VR Innovations
- 2024 Approved The Connector's Companion Instagram to TikTok Guide
- In 2024, The Meme Crafter's Playbook Building a Library of Laughter (GIFs)
- The Essential Cheat Sheet for First Time Final Cut Users for 2024
- Unleashing Potential Key Tips for Hospitals' FB Ad Reach for 2024
- 2024 Approved The Next Frontier in Technological Application
- 2024 Approved Unleashing the Power of Social Proof Tips to Amplify Brand Visibility
- [New] Unveiling Superior Viewing with a Closer Examination of P2715Q
- User Testimonials and Reviews on the LG BP350 Monitor for 2024
- [New] Unveiling This Year's Prime PC VR Tech
- [New] Timeless Lens Capture Expert Picks of Cameras for Extended Shutter
- [New] Ultimate Tutorial on Precise Audioshifting
- [Updated] Top Talkers' Theme Transformer
- Leveraging Zoom for High-Quality Facebook LIVE Streams for 2024
- [Updated] Strategies to Acquire Top-Notch HDR Cameras
- Superior Techniques for Adjusting Tempo of Tracks in Spotify for 2024
- 2024 Approved Top Picks for the Best Android Image Correction Tools (5 Choices)
- In 2024, Ultimate HD Encoding Devices for Live Events
- In 2024, Mastering the Art of Disabling YouTube Shorts
- [New] Beat Junkies' Essentials Online, Cost-Free Software
- Mastery of Close-Up Engagement on the Web
- How to Screen Mirroring Motorola Moto G84 5G to PC? | Dr.fone
- Best Ways on How to Unlock/Bypass/Swipe/Remove Nokia G42 5G Fingerprint Lock
- 9 Quick Fixes to Unfortunately TouchWiz has stopped Of Honor X50i+ | Dr.fone
- Unlock iPhone 11 With Forgotten Passcode Different Methods You Can Try
- [Updated] Essential Steps for Embedding Facebook Streams Online for 2024
- Prevent Cross-Site Tracking on Apple iPhone 11 Pro Max and Browser | Dr.fone
- 2024 Approved The Ultimate Free Guide to YouTube Ad Videos
- [New] In 2024, In-Depth Review of Razer's High-Res Cam
- How to Turn Off Google Location to Stop Tracking You on OnePlus 12R | Dr.fone
- In 2024, How to Bypass iPhone 14 Passcode Easily Video Inside | Dr.fone
- 2024 Approved Video Speed Controllers Best Options for PC and Mac
- 9 Best Free Android Monitoring Apps to Monitor Phone Remotely For your Oppo Reno 8T 5G | Dr.fone
- Cutting-Edge Fullscreen Capture Programs
- Effortless Recordings at No Extra Cost – Guide to Top Free Tools
- [New] Unlock Creative Expression Incor Points on Sharing Gifs on Snapchat
- How To Restore a Bricked Motorola Moto G13 Back to Operation | Dr.fone
- [Updated] Social Streaming Breaking the Virality Chain on Twitter
- New In 2024, 8 Best Sites to Get Glitch Transition for Premiere Pro
- New Top 11 Deepfake Voice Apps and Software You Need to Know About for 2024
- In 2024, Icy Inspirations Top Olympic Triumphs
- Will iSpoofer update On Nokia C32 | Dr.fone
- Does Life360 Notify When You Log Out On Itel P40+? | Dr.fone
- How to Factory Reset Samsung Galaxy A15 4G If I Forgot Security Code or Password? | Dr.fone
- iSpoofer is not working On Nubia Red Magic 8S Pro+? Fixed | Dr.fone
- In 2024, Uncover These Top Ten Thriving YouTube Communities Today
- Title: "2024 Approved The Economics of YouTube Marketing Strategies"
- Author: Christopher
- Created at : 2024-06-03 23:20:05
- Updated at : 2024-06-04 23:20:05
- Link: https://some-approaches.techidaily.com/2024-approved-the-economics-of-youtube-marketing-strategies/
- License: This work is licensed under CC BY-NC-SA 4.0.